Pernod Ricard and Southern strike Washington deal
30 January, 2012
Pernod Ricard USA has announced the appointment of Southern Wine & Spirits of America as its spirits and wine distributor in the state of Washington.
Foster's teams up with Southern Wine & Spirits
18 June, 2010
US: Foster's Wine Estates has announced long-term distribution agreements with Southern Wine & Spirits in three US markets.
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Comment
Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
